Home | Workforce | Diversity Includes Everyone - Macy's, Inc.'s Holistic Plan

Why is Diversity important for Macy's, Inc.? "Diversity is an integral part of our strategy. Simply put, reflecting the diverse marketplace we serve is good for our associates, our customers, our vendors and our shareholders." Terry Lundgren Chairman & CEO Macy's, Inc.

What does "Diversity" mean to Macy's, Inc.? "Diversity is a strategic business initiative. The objectives are two-fold: growing sales and enhancing the company's reputation in the marketplace. To accomplish these objectives, we strive to include every segment of our customer base in five key areas of the business: workforce, marketing, communications, supplier diversity and community partnerships. This approach helps Macy's better understand and satisfy the needs of its increasingly diverse customer base and creates deep customer loyalties. It is simply smart business." Bill Hawthorne SVP, Diversity Strategies & Legal Affairs

What does diversity look like at Macy's, Inc.? "We're proud that our workforce reflects the diversity of the markets where we do business, and that Macy's, Inc. has been recognized as a top company to work for by Essence, the National Association of Female Executives (NAFE), Latina Style, Hispanic Business, DiversityInc. and the Human Rights Campaign. Women represent more than 75% of Macy's and Bloomingdale's workforce and more than 68% of our managers. Racial minorities are more than 50% of our workforce and 29% of our management ranks." Corliss Fong VP, Diversity Strategies

What are key initiatives in marketing? "30% of America’s population is now diverse, and we actually have states that are well in excess of 50% diverse. If we don’t speak to that population we can’t be America’s Department Store. Diversity is embedded in everything we do – from the models we choose, to the languages that we put our advertising out in. So clearly this ties directly into the corporate wide initiative - we need to embrace diversity and we need to go after it in meaningful ways." Peter Sachse President, Chief Marketing Officer Macy's Corporate Marketing Visit the Marketing section to learn more.

How are communication and diversity linked? "With our charge to protect and enhance the Company's image and reputation, we are a perfect partner to Diversity. We share Macy's, Inc.'s Diversity commitment and progress through open and honest communication with shareholders, employees, the news media, the community and our customers." Mary Ann Shawmeker GVP, Corporate Communications Visit the Communications section to learn more.

How is Diversity linked to Communities? "Our mission is to develop solid, meaningful relationships with our communities. We work with community leaders, elected officials and local organizations to understand the wants and needs of the community and to develop initiatives that have a positive impact on the lives of the residents. By understanding and respecting the rich diversity of each community and our customers that reside there, we learn how to serve and appreciate its uniqueness. We demonstrate that commitment, through charitable contributions, employment initiatives, volunteerism and the creation of economic partnerships." Ed Goldberg VP, External Affairs Visit the Community section to learn more.

With stores located in the most diverse markets in the nation, it's essential to have a strategic plan for diversity: to serve and connect with diverse customers, create a diverse workforce, foster an inclusive work environment where different perspectives are valued, partner to share our time, talent and resources with our communities, maintain access for the continued development of a diverse vendor network, communicate values and finally, grow sales and profit by capturing the buying power of a diverse market.